We’re passionate about making your brewery thrive and making kick ass beer!

Meet Ryan

Ryan Hansen (a.k.a. Big Pop) is the founder and chief consultant for Big Pop Brewery Consulting. Ryan lives in central California with his wife and four kids.

Ryan’s brewing industry experience includes:

  • Masters of Business Administration

  • Professional Brewing and Distilling Certification Program Graduate

  • Founder of the Home Brewer Pro home brewing masterclass

  • Experience Head Brewer of a 10bbl brewhouse

  • Published author in several top brewing publications and websites

  • Beer tasting and appreciation class instructor and brewery tour guide

  • Proud member of the Central Valley Brewer’s Guild

  • Brulosophy contributor

Ryan’s professional, yet easygoing personality are a great pairing for his love of teaching and helping fellow passionate brewers.

Meet Alex

Alex Van Horne is the chief quality control and recipe development guru. Alex brings over fifteen years of professional brewing experience to the table. He also has experience opening and running breweries and is currently the head brewer for a rapidly growing brewery in central California. Alex has over 50 commercial awards for over two dozen beer styles including Hazy IPA, Stouts/Porters, Belgian and English Ales, European Lager, and American Ales.

Alex’s expertise is in:

  • Recipe development

  • SOP and brewing documentation

  • Sensory analysis and beer troubleshooting

Meet Michael

Michael Wilson is our branding and marketing expert! Michael founded his design agency Coppergate Design where he has developed proven methods for creating a brand, testing the concept, and pre-selling products before a single drop has been brewed. Michael’s experience in branding and marketing makes a huge difference in the success of the breweries that hire us to deep-dive their marketing.

Michael’s expertise is in:

  • Target audience analysis

  • Brand identity development

  • Social media use and advertising channels

  • Graphic design and web development

Meet Adam

Adam Gruszczynski is our beast mode finances guy! Adam is one of the founders of a very successful brewery, Crow and Wolf, so his years as a brewery CFO are incredibly valuable. He’s a partner at his CPA firm and he has a Bachelor of Science from California State University, Fresno, in Business Administration/Accounting.  Adam was licensed as a Certified Public Accountant in the State of California in 2010, and earned his Master of Science in Taxation (MST) in 2011 from Golden Gate University in San Francisco.

Adam’s expertise is in:

  • Tax Reporting & Compliance

  • Audit and Financial Statement Services

  • Employee Benefit Plan Audits

  • Financial Accounting and Reporting

  • Industries served include:  Manufacturing, Agriculture, Automobile Dealerships, Medical, Professional Services, Real Estate

  • Business Consulting Services

We can help!

Custom Consulting Engagements

It all starts with what you need help with. We’ve got the team to help with any aspect of starting and running a successful brewery. Every engagement is unique and we will build the list of deliverables together.

Communication Is Key

Once we start working together you’ve got a team of passionate pros in your corner. While we’re working together you get unlimited email communication, regular scheduled calls, and direct access to the team. Communication is key for consulting to work, so we try to go above and beyond.

Grow more than you thought!

Not knowing what questions to ask consultant is a perfectly normal place to be. Let’s chat and see how we can help you! It frequently happens that we’re hired and during the discovery process we find gaps that you were not aware of. It all starts with a free call!